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Josephine Green

Josephine Green is a member of the Advisory Board of the European Futurists Conference Lucerne.
She is Director of Trends and Strategy, Philips Design.
She studied History and Politics at Warwick University in England. She has worked both in International Sales and Marketing and in Futures and Social Research for Advanced Strategy. Since 1997 she is Senior Director of Trends and Strategy at Philips Design, Royal Philips Electronics. She is responsible for directing research into Society, Cultures and People and its implementation into the Strategic Futures Programme. This Programme helps customers think about and implement a human focussed approach to innovation and new value creation. The programme researches emerging socio-cultural values, new technologies and new business models, identifies strategic opportunities and articulates these through design. She has consistently worked with customers to introduce new thinking and sustainable development into their culture and processes. Josephine has given many international presentations, lectures at a number of universities' masters and executive courses and is Visiting Professor at Glasgow School of Art and Design. She has lived in England, Italy and Holland.

Philips Design
Philips Design is a creative force of some 450 professionals and more than 25 nationalities. Its headquarters are in Eindhoven, the Netherlands, and it has 14 branch studios in various parts of Europe, the USA, and the Asia-Pacific region. It operates as an autonomous unit within Philips Electronics and provides a full range of design services to a highly diverse portfolio of clients.